The Perfect Foundation
AVL Marketing is proud to offer ‘The Foundation’ website package, which is geared toward small businesses.
This package is $1950, and provides a comprehensive custom website with everything that your business needs.
Your Foundation Website Package Includes:
- 4 customized webpages
- Clean, uncluttered, easy-to-navigate layouts
- Sleek and modern page designs
- Photo compression and placement
- SEO copy
- SEO titles and meta descriptions
- Mobile optimization
- Photo previews for page links
Let's dive into the details!
Customized Web Pages
Your website package will include a 'Home' page, 'About Us' page, 'Services/Products' page, and a 'Contact Us' page. Each customized page will have SEO copy and photos that are placed inside a modern and aesthetically-pleasing design. The best part? Your website isn't made from a cookie-cutter template. That means that your website will stand out from your competitors' sites in the best way possible.
Clean Layouts
The layout of your website can literally make or break potential sales. If a layout is confusing and cluttered, users will hit the 'back' button and move on. At AVL, we're all about clean, uncluttered layouts, and amazing first impressions. When prospective customers come to your website, they'll be able to quickly find the information that they need. Websites that are easy to navigate increase customer engagement (and thus sales). It's a win for both you and your customers!
Modern Page Designs
Your web pages will look like they were made in 2022 (not 2002). We believe that sophisticated designs, color schemes, and fonts play a vital role in projecting a high level of professionalism. Your website's overall design will convey the trustworthiness of your business, which means more investments from your customers! Additionally, every word, button, and layout is set up as a sales funnel with "calls to action." This means that your website will encourage customers to contact you or come to your place of business to purchase your products and/or services.
Photo Placement
We'll ask you to provide us with the photos that you want on your website. We recommend professional photos, but you're more than welcome to send us pictures from your smart phone. If you prefer high-quality images, we offer photography services that will capture the essence of your business. We will resize and compress the photos for web use, and will strategically place them on your webpages to help bring the copy to life.
SEO Copy
Your website will have custom copy that is optimized for search engines. What does that mean? All of the wording on your website (aka "copy") will be written in a way that helps prospective customers find you in Google searches. We use popular keywords that people are searching for in relation to your business genre. SEO copy is vitally important in establishing an online presence, and it sets the stage for all other SEO work!
SEO Titles and Meta Descriptions
SEO titles are the bold headings that you see when you do a Google search, and meta descriptions are the sentences below each heading that provide a brief summary of what you'll see if you click on that link. These are advanced techniques that bolster our efforts to help your website show up in Google searches. We utilize keywords and engaging copy to encourage people to visit your website via Google.
Photo Previews
We're all about the details, which is why we create custom links with preview photos for each of your webpages. This means that when you share a link to a particular webpage on social media (or via email and text messaging), there will be a photo attached to that link. Why is this important? Prospective customers want to see your products before they decide to purchase them. If the webpage is about your decadent chocolate cakes, the photo next to the link will encourage users to find out more!
Mobile Optimization
In this high-tech digital age, most people are going to be looking at your website on their smartphones. We go above and beyond to make sure that your website looks amazing, works efficiently, and is easy to navigate on mobile devices. As an added bonus, if your website is mobile-friendly, it automatically helps increase your search ranking in Google!
Let's put some icing on the cake!
Our add-on services will further increase your chances of being found in Google searches. They’ll also help increase your chances of making more sales. Ready to find out how?
Say Goodbye to Cookie-Cutter Templates.
Using a DIY website builder can be useful in certain cases, but if you want to drive more traffic to your business, it’s time to move up to the big leagues with a custom website. Why? Because you deserve it.
You’ve put all that time and energy into building your business, and now you’re ready to implement the key component in growing that business — attracting loyal customers.
The best way to do that is with a customized website, and we’re honored to help your small business get a on path to achieving your dreams.
Have more questions about how we do that? Check out our FAQ page for more details!